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Jason Sim
Managing Director | Founder of Playpoint
Bachelor of Commerce in Marketing (Curtin University of Technology, Australia)
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As Playpoint’s founder and Managing Director, Jason embodies the organisation’s values of collaboration, innovation, and experimentation. He has shaped Playpoint’s vision to create bespoke playgrounds that tell stories through play, delivering projects that realign the public’s perception of conventional playscapes.

Under his proactive, ambitious, and imaginative leadership, Playpoint has expanded across the Asia-Pacific region, establishing offices in five countries, and winning multiple awards for designs that redefine the boundaries of play. Jason personally cascades these high standards and ambitions through his entire team, meaning that every Playpoint venture embraces his principles of quality, creativity, and safety.

This commitment to safety is a passion of Jason’s. It led to his role advising on the board for the SS457/2017, Singapore’s safety standards for outdoor playground equipment. He firmly believes that all children should have a happy childhood by learning through play, Jason ensures Playpoint contributes back to society by donating and sponsoring playgrounds for underprivileged children.