Karlie’s role as a Business Development Executive sees her studying the market in the Malaysia region and identifying new trends. She also seeks out fresh opportunities to bring Playpoint’s vision to create well designed and innovative playgrounds to new audiences. She has gained a huge range of invaluable knowledge about the wider industry as a result.
With a natural flair for communicating, she shares her insights with the wider business, helping to inform planning and strategic direction. Karlie also supports with overseeing and growing the brand’s presence online.
As an experienced creative professional, Karlie has previously worked in a variety of roles including copywriter, graphic designer and digital marketer. She continues to bring her inventive nature into her work with Playpoint.